HomesByMarques.com

Website Redesign

Tired of cookie cutter sites, this Agent selected a completely custom website package that has earned him compliments from top producing peers and more leads than any other year in business

Custom Graphics

Brands pops when you have high quality, coordinating graphics to use in both web and print

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IDX Search & Custom Forms

To make the site more interactive and useful to potential clients, we integrated a custom IDX solution to allow visitors to search the IDX for their next home. Custom forms directed all Pre-Approval inquiries to the Realtor.

eBook Publishing

Short, informative, powerful

We provided the editing, formatting, design and digital publishing of the ebook which has helped to deliver extreme value and loyalty within this Brand’s audience

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The Challenge

As a rising professional in the Real Estate industry, this Realtor wanted an image that would let him stand out from the rest. He was engaging on Facebook but saw that he would need something more appealing to really gain the trust and authority he needed with peers and audience.

The National Association of Realtors reports that buyers used the following sources when gathering information used in their home search:

  • Real estate agent: 89%
  • Yard sign: 51%
  • Mobile of tablet website or application: 45%
  • Open house: 45%
  • Mobile or tablet search engine: 42%
  • Print newspaper advertisement: 23%

With the majority of buyer searches coming from technology like mobile apps and search engines, it was also clear that he would need a well built modern website.  Independent of his broker provided website, for this campaign he would be able to easily upload and offer ebooks, contribute to a personal blog and integrate social media feeds that drove site readers to his social media pages keeping leads on as many of his online ‘properties’ as possible where they would engage further.

The Technology

We developed a highly targeted social media strategy that Homes By Marques could implement right away. The scope covered not only Facebook but other major social media engines as well and of course a highly educational and informative blog. To further brand Homes By Marques as the go to professional real estate company in Greater Hartford, we assisted the founding member in publishing a downloadable e-book series that is given away with each new subscriber to his mailing list. These leads are then invited to either subscribe to home updates through the  IDX search integration or receive periodic email updates through an auto responder.

Facebook Remarketing Campaigns expose his website readers to targeted reminders to take ACTION by contacting him today. The Facebook ads have worked extremely well to build his following, gain a significant number of ebook readers and best of all – more clients!

Our technology and marketing methods have helped this Realtor  grow leads to his business and is saving him money by not having to purchase any leads – rather gain real interested leads through inbound efforts.

Skills Needed by Our Team

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Rebranding

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Website Redesign

Day Turnaround

Amazing Result

The Results Are Amazing

We are very proud of the image we were able to bring out for this company. Feel free to view it live!

View Live Project

Ready to get your own site on the web?

Let's do it together!